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Showing posts from July, 2010

301 Redirect can save your SEO

Maintaining the URL structure on a website redesign can be impossible sometimes. If the URL structure is not set up properly, then it would be destructive for an online business. The 301 redirect will attempt to direct some power over the new URL from the old one. The “301” lets the search engine know a page has been moved to a new Url or destination. It allows a site to try and maintain some power of the URL without losing the ranking. Accessing the .htaccess file will complete the task. To set this up differently depends on how the site is constructed. If there is no .htaccess file in the root directory, then open a new text file and create a new one. You only have to wait for Google to go through the update to make sure all goes well. You may have to wait for 4 to 6 weeks for everything to appear in the search results. This is the safest way to launch a new site and keep all the power and work while marketing the existing site.

How SEO can help with Niche Marketing

The beauty of Internet marketing is that it has the ability to help niche businesses reach out to wider markets that they would have otherwise never been able to do. Making the impossible possible is what SEO is all about! So, it really doesn't matter how esoteric your services or products are, what really matters is that if you play your cards right, you can develop an online presence that will bring in the profits for you like never before! Here is how SEO can help with niche marketing: 1.Find your Niche Keyphrases – This is of utmost importance! If your keyphrases are too generic or broad, you're just going to end up with some very heavy competition on your hands, and your chances of ranking high would decrease. Think about your business and what keyphrases would best describe it. The competition would be a lot less if your choose out-of-the-box keywords and phrases. What you are looking for is keyphrases that draw a higher search volume and lower competition. 2.On-Page Opti...

Value of a Top Search Engine Ranking

Millions of people use the Internet for personal and professional purposes. And, the search engines offer information in a quick and efficient manner. Getting top ranks at the major search engines means a lot for most web masters. There are various advantages of getting listed in the front page. The following will tell you about the benefits you can get after your site gets listed at the top rank for targeted keywords. First of all, it means your business will expand throughout the Internet and worldwide. Your site will be popular globally and chances are more that the sales of your brand and product/service of your company will increase. More natural traffic will visit your site. There will be a tremendous amount of business inquiries and possible to increase business growth and achieve maximum ROI. Now, with a high ranking website you can achieve the goal you set for developing an online store. However, to attain top ranking positions, you need the help of an Internet marketing servi...